Your Idea Isn’t Bad, But Your Execution May Be


Many people think that they cannot be successful entrepreneurs because they are not creative enough. Thanks to leaders like Elon Musk and Steve Jobs, there is this common misconception that entrepreneurs can only succeed if they have this amazing, unprecedented business vision.

They think their vision should be completely new and completely revitalize their industry. But that is not always the case. Yes, there are entrepreneurs like Steve Jobs who see and really dream of moving the world. But just because an idea is already in the world, does not mean that you have little chance of success.

When you first start out, it is easy to be intimidated or insecure in your thinking when you see other entrepreneurs in your industry who seem to be succeeding. You may think that you need to come up with something better to isolate yourself. Or you may think that the market is full and there is no place for you.


“Acting without a vision is a passing moment, a vision without doing just a dream of the day, but a vision by doing can change the world.” – Nelson Mandela

In this case, you need to move your focus from your point of view, to your performance. This means that instead of focusing on whether your idea is good enough, different enough or special enough, you need to focus on how you can best heal it and make it your own.

Many businesses fail not because they have a bad idea, but because they do not use it well. Of course it is normal and acceptable to make mistakes, but the big difference is to make sure you use your resources, like time, money and effort in the best way possible.


Here are three ways in which you can make sure that you are making good use of your ideas:

  1. Don’t waste your resources.
    When you start, it is easy to get caught up in activities that seem important, but that will not make much difference in your success. It is a good habit to get into the routine before checking out your activities. Really think about your long-term vision of your business and make sure your activities are in line with that. If not, then you are likely to waste your time, money, or effort.

For example, if your performance is incorrect, you may spend a lot of time discussing the font in your logo. This time can be better spent on something like building a strategy for your marketing campaign.

  1. Call for more money.
    A key part of how you use your business ideas well also falls into your personal love and drive. If you start your business based on the amount of money you think you can make, rather than being interested in what you are doing, you will soon run out of steam. Even if you come up with something out of the ordinary, then they have to re-think their position.

“To me, ideas are useless unless they are applied. They just repeat themselves. Murders cost millions. ”- Steve Jobs

  1. Just get started.
    The hardest part about doing it? We actually do. If you are just starting out and have a business idea that you just can’t stop thinking about, don’t worry about whether you are good enough. If you want to do something in your current anti-grain business in your industry, don’t waste time comparing your business with others to see if it can work.

The key here is just the beginning. Start right where you are, make a plan and take a sensible first step. This is the part where you have to let go of any doubts or fears you have about your vision and then focus on how it will bring you to life. In the end, people may have good ideas or may have different opinions, but it’s all about how they do it.

There are many examples of businesses that own their industry but their real model of business, product or service is not new and exciting. Just think of industries like fashion or digital marketing and you can easily name a few companies from your head.


But ask yourself, ‘What do you think about their truly different business vision? I think you will find out, probably not much. So stop thinking about it and see what actions you will take… .then take action.



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